A recent study on public perceptions about obesity shows that nearly half of all Americans believe that healthy food is just too expensive.
But, Quincy Hy-Vee manager Melissa Bradfield says that it doesn't have to be. Keep an eye out for coupons and deals in printed ads and newspapers. She says that a couple of misunderstandings make healthy food scarier to shoppers.
"They think it's higher priced, which it's not necessarily, and not knowing what is healthy and what's not healthy," said Bradfield.
If you need help knowing the difference, Hy-Vee has a dietician on staff. For now, Bradfield says produce is always a good place to start.
The study also showed that obesity ranks second, only behind cancer, in American perception of seriousness.
And while eating healthier is an obvious choice, actually doing so can seem daunting.
Quincy shopper Rachel Lewis says she tries to makes compromises while shopping to give her family the healthy food they need.
She says keeping her grocery bill comes down to one simple concept.
"You don't buy a lot of the junk food items and you save that money more for the healthful items," she said.
In the survey also Americans cited other causes for obesity. They include too much electronic screen time, access to much cheaper, unhealthier foods, and a lack of information and desire for people to change.
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