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Missouri Coalition for Roadway Safety aims to lower traffic fatalities


It's a campaign to keep you safer on the roads.  The Missouri Coalition for Roadway Safety has a new safety goal in mind to keep highway fatalities under 700.

In 2005, there were more than 1,200 fatalities on Missouri roadways, but over the past seven years the number has steadily gone down to less than 800.  With this new campaign, law enforcement and the Coalition are asking everyoneEVERYONE to do their part to lower that number even more.

For drivers like Justin Wellman who travel on Missouri highways everyday, it isn't out of reach for there to be less than 700 deaths by 2016.  

 "Yeah I think it's possible.  If people start wearing their seatbelts and watching the speed limit, I think it will help quite a bit," he said.  

Palmyra Police Chief Eddie Bogue attributes the decrease in fatalities to engineers designing better roads such as installing rumble stripes on highway 61.  
"I can't imagine it not being very helpful because that grabs your attention pretty quick, so a tired motorist or one who is messing with a cell phone, they hit the rumble stripes and their attention is going to be diverted back to the road," he said.  
From 2005 to 2011, the number of traffic fatalities steadily decreased, but just last year 32 more people died.  
That's why Bogue said they need to work harder and get more people involved to get that number back down.  
"And if you don't set yourself goals or set a number to that goal, people tend to give up, so the more we set it like say we set it to zero, that's the ultimate goal," Bogue said.  
Wellman said for that to happen, drivers need to set better examples. 
"You know if they set an example for the younger people and maybe go along with it and keep up with things like that but just lead by example is all I can say," Wellman said.

Missouri Coalition for Roadway Safety classifies different types of fatal crashes such as head on crashes or intersection crashes, but the type of crash that caused the most fatalities is drivers running off the road. 

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